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Home Β» Blog Β» Blogging tips Β» How To Create A Perfect Blog Post That Gains Attention

How To Create A Perfect Blog Post That Gains Attention

Last Updated on January 31, 2021 by Arfa Nazeer 56 Comments

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Wondering, how to create a blog post for your readers? A perfect blog post that your readers will love reading. So, do you use any strategies or tips to produce great content that audience love and share on social media?

You might be confident about your content and I’ve no doubts at all.

In my opinion, creating a perfect blog post is no easy thing. You need to go through several steps in order to write a great blog post for your blog.

The anatomy of a perfect blog post includes notable ingredients that successful bloggers couldn’t ignore. You will need to have essential ingredients to spruce up your post. This post is just to make sure that you are assembling your blog content in the right direction. And if mistakenly you overlooked a few important steps then this guide will help you at best.

So, what makes a blog post perfect?

Okay, let’s discuss it.

Every blogger wants to create awesome posts that get shared on social media every day. But, how many bloggers actually know how to create a blog post that delivers?

Very few.

And,

You also want to know it, right?

Writing a blog post is a good approach but making it a perfect blog post is remarkable. People read millions of posts every day but only successful blog posts get the reader’s attention, love, and share.

You dream of all that?

how to create perfect blog post to attract more readers to your blog, how to create great blog posts

Before we proceed to figure out important ingredients of writing a perfect blog post, below are few things to keep in mind.

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This post contains affiliate links which means if you make a purchase through affiliate links, I will make a small commission at no extra cost to you. I also want to mention that I only promote high-quality products that I have personally used, or tested.

Quick navigation

  • How To Create A Blog Post: 6 Things To Remember
  • HOW TO CREATE A  BLOG POST THAT GAINS READER’S ATTENTION
  • 1- GENERATE YOUR UNIQUE IDEA
  • 2- FORMULATE IRRESISTIBLE HEADLINE
  • 3- WRITE A STRONG INTRODUCTION
  • 4- UTILIZE AIDA FORMULA TO WRITE CONTENT
  • 5- QUALITY IMAGES
  • 6- DEVELOP A STRUCTURE
  • 7- SIGNIFICANT LENGTH
  • 8- OPTIMIZE THE POST FOR SEO
  • 9- INTERLINKING
  • 10- A CALL TO ACTION

How To Create A Blog Post: 6 Things To Remember

The common mistake bloggers commit is not doing the background work which is a core step in writing a good post. I’d suggest this part as a ‘homework’ exercise which every blogger should practice before writing.

Are you ready for your homework?

1- Know your audience

As a blogger or writer, you should have a clear understanding of your readers. What topic will resonate with them? How would my posts solve their problems? What do they look in a blog post? So, what makes them engaged with my content? What attracts my readers to read my posts?

If your blog is about motivation then you must know that your readers are deliberately seeking content that motivates them to take action right away. As a writer, you have to know the likes and dislikes of your audience which helps in drafting good content.

Related : How to find the target audience for your blog [Free Workbook]

2- Find the purpose

Your post should have a purpose of persuading readers. It’s important to write meaningful blog posts that encourage readers to take action.

There’s a little chance of creating a good post if you don’t have a defined purpose. I occasionally sit down and find out what kind of posts actually HELP people grow their blog. As I cover blogging tips and freelancing topics the core purpose of my blog is to help other aspiring bloggers and people who work from home to pursue their online careers.

You have to think what value you are providing and how it can help your readers.

Related: How To Target Your Blog Audience (Free Workbook)

3- Keyword Research

To be honest, when I started out blogging I absolutely didn’t know about keywords at all. But, with growing time, I have realized that this is an important aspect of successful blog posts. To ensure your content doesn’t get missed in the crowded internet publications you have to do a little research before.

If you are a blogger, you must understand keywords and why they are essentially important in a blog post. Use Google Keyword Planner, Semrush or other free SEO tools to find out the appropriate keywords.

I have got a variety of posts on Seo, and keyword research;

  • How To Do SEO For Your Blog Posts.
  • Beginner SEO tips to optimize your blog for Google
  • KWFinder: A free keyword tool to find the best keywords

4- More content

Since we’ve all been trained to believe that a 500-word blog post is enough to gain attention from readers. Do you believe this limited length is sufficient to provide high-value content, tips, statistics, and other helpful links?

I’m not saying to create a 5000 words posts on your blog but the best blog content length should be something above 1500 words. However, successful bloggers recommend writing content more than 2500 words.Grammarly Writing Support

5- Layout matters

When I draft a post on WordPress I constantly hit preview to check the visual appearance of the blog post. Why? Because it simply matters.

Sometimes, we have to make a few words BOLD to give a solid impact on the reader. We also emphasis on the headings in order to gain attention.

When considering layout, keep these things in mind;

  • Quality images
  • A large size readable font
  • White space
  • Small paragraphs
  • Bold text
  • Bullet points

Related : 7 reasons bloggers should invest in a premium theme

6- Each headline should answer the WHY of readers

On average, posts like how to clean your wardrobe or how to create a fitness blog works well than posts with narrow topics.

While creating blog post headlines, it has to be ensured that each headline should solve an evergreen problem of the reader. Remember, the targeted audience is looking for the answers to their WHY’S and HOW’S.

I repeat.

Headlines are an important part of your blog post structure. You need to make powerful headlines to get more eyeballs on your blog posts.

On the importance of headlines, read my post on 7 easy formulas to write clickable headlines for your blog posts.

how to create perfect blog post to attract more readers

HOW TO CREATE A  BLOG POST THAT GAINS READER’S ATTENTION

With all those things kept in your mind, here is the key to creating a perfect blog post that gets reader’s concentration.

You might have read multiple blogging tips shared by successful bloggers about creating a successful blog post but this is the way I go about writing my posts.

1- GENERATE YOUR UNIQUE IDEA

It’s hard to come up with a completely new blog post idea out of billions of ideas already published online. One thing you can do is to find out the known problems of your field. Once you’ve identified what people are looking for, try to read competitor’s content. Re-think the idea and determine what strategies you can bring to make this content even better. As I said earlier it can be hard, but not impossible. No one is perfect. Even good bloggers also miss something important. You need to look for that specific missed point to make your post unique and engaging.

As I said earlier it can be hard, but not impossible. No one is perfect. Even good bloggers also miss something important. You need to look for that specific missed point to make your post unique and engaging.

Struggling to get fresh ideas?

  • 25 ways to find unlimited blog post ideas
  • 121 lifestyle blog post ideas for every new blogger

Want more?

Greg from Caffeinatedblogger wrote a guide on 27 expert tips to come up with blog post topics that generate more traffic. In this post, pro bloggers have discussed several methods to find new blog post ideas.

2- FORMULATE IRRESISTIBLE HEADLINE

I don’t why but I find this step a bit crucial at times. Writing a good headline comprised of addressing a problem, captivating words, and appropriate length.

According to Coschedule Headline Generator, an average headline length should be under 65 characters, that means 9 words. Also, remember the SEO factor to insert the keyword smartly. You can use websites like Smartblogger, Problogger, Viper Chill to get headline guidelines. Here is the list of 100+ blog post title templates by twelveskip to write attention-grabbing headlines.

Below is an example of a captivating headline.

3- WRITE A STRONG INTRODUCTION

The purpose of writing a powerful introduction is to stimulate audience attention. Your first paragraph should be written to captivate the interest of the reader. You might remember the old slogan that says, “You never get a second chance to make a first impression?” In terms of blogging,  the opening paragraph should have a clear point that hooks the reader and urge them to read more about the topic.

Depending on the topic, a well-written introduction can draw readers in different ways.

  • Ask a question
  • Start with a comparison
  • Quote someone
  • Show statistical data
  • Create an assumption or imagination

The first few lines of the post should address the problem, contains key phrase and the headline. Give your readers a little hint to what you’ll discuss in the post and what it includes.

Here are few best blogging books that every blogger should look at! These books help grow your traffic and monetize your blog.

4- UTILIZE AIDA FORMULA TO WRITE CONTENT

I read in a Neil Patel’s post that AIDA can be an effective model in writing persuasive and engaging blog posts. Earlier before, I’ve studied AIDA as the persuasive model for marketing in my university. Since AIDA stands for Attention, Interest, Desire, and Action, we can also implement this formula to make our blog content more engaging and captivating. If you have to grab the interest of readers through a perfect blog post – you need to apply this.

Creating compelling headlines is another way to draw the reader’s attention to your article/post. You should work often on making unique headlines that attract readers to click.

5- QUALITY IMAGES

Most bloggers don’t realize the importance of quality images in the post. Nowadays, readers want attractive images to engage with the content. You won’t see a single post on my blog without an image. Your ultimate goal should be to use strategic images that relate to the content. 

I don’t say to insert a dozen of images in one post but whatever image you use should have quality and a visual appeal. Honestly, images also make the content look pretty good. (that’s how I think)

You can find a plenty of awesome photographs on free websites. Buying an extraordinary image is also an option if you want and I definitely suggest looking at pixistock for gorgeous stock images.

  • Pixels
  • Shutterstock
  • Unsplash
  • Pixabay
  • Skitterphoto

For more, check out these free stock images sites. 

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6- DEVELOP A STRUCTURE

Most people overlook this step of organizing the content and developing the structure. In order to teach the readers about writing a book or purchasing a laptop, the content has to be structured properly to disseminate the message. Otherwise, your post will have a scattered group of sentences which won’t work.

When you have an organized post, it will be reflected. If you have plenty of information to share, you should break it up into smaller paragraphs and use bullet points. Use headlines and subheadlines to make your content meaningful and engaging. Ultimately, your blog post should be well-formulated in the most understandable way.

To help you, here are 7 headlines formulas you can use to create attractive titles.

7- SIGNIFICANT LENGTH

Ideally, an in-depth blog post should have at least 1500 to 2000 words. If your purpose is to provide valuable information to your readers to make them click then this length should be used. I think the length of the post also depends on the field or industry. If you are a food blogger and you share recipes then there’s no value for writing 2500 words of rubbish.

When you write for millennials to start their own business, then lengthy blog posts really work.

8- OPTIMIZE THE POST FOR SEO

The understanding of a perfect blog post is not complete without ranking the content for Search Engine Optimization. We create content and implement Seo tips to optimize content for Google ranking.

Who doesn’t want Google sharing their posts on the front pages?

Insert key phrases intelligently in the blog content.

These are the areas to use keywords for SEO optimization.

  • Blog Post title
  • Meta Description
  • Blog Url
  • Blog Content
  • Alt Images

Even though it’s not necessary to fill every recommendation of Yoast, a free WordPress plugin for SEO. But, it should at least cover the most important areas of the content. Remember, Google hate keyword stuffing and it can even penalize the sites for excessive use of keywords, compromising over the meaning of the content.

9- INTERLINKING

It’s a strategy to link related posts within your own site in order to deepen and enhance the value of the blog. For better interlinks, your blog should contain enough content. Then, you can link to relevant posts on your site which you think can provide value to readers on a specific topic.

Bloggers suggest inserting 3 to 7 links per post.

Make sure your text link should not mention the keyword of the post.

More: How To Get Maximum Traffic To Your New Blog

10- A CALL TO ACTION

This final step has to be the magical ingredient of a perfect blog post. So, you have all the awesome content, attractive images, interlinking, good headlines, a strong introduction and a readable format. Now what?

Every post has to provide a call to action. Your targeted reader has come to a certain point where he’s ready to take action, to click, to share, to sign up etc.

Whether your intention is to capture an email or download an ebook or purchasing a product you have to set an explicit call to action every time.

Related: How To Create An Email List For Free

WRAP UP

Maybe you have been working hard to create a perfect blog post that gains reader’s attention and love. But, trust me it happens after a number of trials and errors.

Successful bloggers also say that you should spend 20% writing and 80% marketing the content. So, it means after doing your work of creating a good post there’s still a lot of work to do.

Do you have a perfect blog post?

Have you managed to create a blog post that went viral and boosted your blog traffic?

I’d be really interested to know your success.

Please share in the comments any proven strategy that worked for you or the viral blog post that helped you gain a heap of amazing results.

If you’ve genuinely loved the post and my hourly efforts – please Share.

Filed Under: Blogging tips

About Arfa Nazeer

This passionate girl is a blogging freak. I write persuasive and meaningful content to help new learners achieve their blogging goals. I help new & aspiring bloggers start their own blogs, and generate an income. My blog is more focused on blogging tips and latest strategies to grow online biz and blogs. To receive instant tweets and tips, follow me on Twitter . Let's Chat!

Reader Interactions

Comments

  1. Shannon says

    February 27, 2017 at 18:04

    Fantastic post! I love seeing people promoting longer articles. So many these days feel too short and barely skim the surface of the topic.

  2. Jasmine Hunt says

    February 27, 2017 at 18:06

    Yes and yes and yes to all of these! I’m such a strong supporter of creating blog post that captures people’s attention! I do all of these all thought I must say I’m still trying to develope the perfect keyword strategy! Overall I know all of these tips work because I do them and see great success with them!

    Jasmine πŸ™‚
    colorubold.com

  3. Jennifer says

    February 28, 2017 at 05:32

    All great instructions. I’ve pinned this to my blogging board.

  4. Sammy Blackmore says

    February 28, 2017 at 05:58

    Keyword research is definitely important. I know a lot of web owners and bloggers who disregard keyword research at first, saying that it’s not important. But in the end, they realised how important keyword research is.

  5. Lanae Bond says

    February 28, 2017 at 06:15

    Thank you for these tips because I feel there are some things preventing my blog from growing!

  6. Arfa Nazeer says

    February 28, 2017 at 11:18

    Thanks Shannon. I completely agree with the idea of longer articles, it gives more knowledge, links and actionable tips.

  7. Arfa Nazeer says

    February 28, 2017 at 11:20

    Jasmine I’m so glad you liked all of these. Yes, keyword strategy is definitely time-taken and important. I’ve realized with time that every blogger must need to spend time for searching keywords to rank well in Google searches. I am happy for your success. Good Luck.

  8. Arfa Nazeer says

    February 28, 2017 at 11:20

    Thankyou Jennifer. I appreciate.

  9. Arfa Nazeer says

    February 28, 2017 at 11:25

    The truth is if you really want your content to not get disappeared in the rush – you need keyword strategies. It has become an important element. Thanks Sammy

  10. Arfa Nazeer says

    February 28, 2017 at 11:25

    I’m glad Lanae it helped you out.

  11. Brandi Michel says

    March 2, 2017 at 23:29

    This is a very thoughtful post! In particular I love that you mentioned the 80/20 rule for writing and promoting our posts. It took me a long time to realize that content is king, but it’s our job as the writers to go find our readers and bring them back to our blog for more! πŸ™‚

  12. Arfa Nazeer says

    March 3, 2017 at 11:26

    Absolutely Brandi. The 80/20 rule magically works to provide enough information of other’s and our own. Yes, we have to find people who are interested in our content and can be our followers. All such efforts make our content perfect.

  13. Luis Ch says

    March 8, 2017 at 22:57

    Great tips, will surely use them on our next posts

  14. Fabiola Rodriguez says

    March 9, 2017 at 01:29

    Very good points. I would also add that in order to write an interesting and helpful 1500-word blog post, you need to do plenty of research. On the other hand, I don’t think it’s possible to write such a lengthy post every single time, but blogs definitely need to have such posts, interspaced with shorter ones.

  15. Arfa Nazeer says

    March 9, 2017 at 11:44

    I’m glad these tips helped you out Luis.

  16. Amanda Cross says

    March 12, 2017 at 07:21

    This post is amazing, Arfa! It is very detailed and it really walks readers through the entire process of creating great blog posts. Loved this entire post and how much thought you put into this!

  17. Arfa Nazeer says

    March 12, 2017 at 19:42

    That’s a good point to add. I agree with you that crafting a lengthy post needs a good amount of research to provide value driven content. Fabiola, thanks for an additional tip to make short and long posts in contrast. Great.

  18. Arfa Nazeer says

    March 12, 2017 at 20:08

    I’m feeling appreciated Amanda! Yes, I hope these tips would help you out in writing better content for your blog.

  19. SEO UzmanΔ± says

    March 15, 2017 at 17:58

    SEO uzmanΔ± But, how can you achieve this with your new blog? With so many blogs around, you have little chance of getting noticed.

  20. Arfa Nazeer says

    March 15, 2017 at 22:23

    Thanks for your feedback Uzmani. That’s a good question though. You’ve to be really smart and creative to get yourself noticed. Gone are those times when writing a simple post could bring enough traffic and shares. That’s why a blogger has to dig out strategies and tricks to produce a persuasive content that automatically solves a reader problem. Learning is the key. A new blogger has to put efforts in promoting content, implementing trendy strategies and reaching out to readers. However, it has to be acted in an efficient manner.

  21. lola says

    March 20, 2017 at 23:29

    Thanks for these tips, i love to write long blog posts so I’m glad you encourage it. i ALSO like the 80/20 rule you mentioned!

  22. Shelby @Fitasamamabear says

    April 12, 2017 at 23:52

    Great tips! I think having a structure and purpose are the most important- it’s hard to stay focused on a blog post about ramblings which happens a lot!

  23. Tegan says

    April 13, 2017 at 08:28

    Lovely post! I definitely need to start using Google Keyword Planner. πŸ™‚

  24. Britt says

    April 13, 2017 at 09:39

    There are definitely some great tips and suggestions here. Thanks for sharing!

    Britt | http://alternativelyspeaking.ca/

  25. Ike Paz says

    April 14, 2017 at 04:55

    great step by step guide. very detailed. Epic content is the new seo and you’ve proven that!

  26. [email protected] says

    April 14, 2017 at 16:59

    Great post! I love detailed guides like this. πŸ™‚ I find myself on your blog more and more. Especially now that I know you’re a fellow freelance writer!

  27. ella connolly says

    April 17, 2017 at 21:52

    great advice, thanks for sharing! Really love your blog πŸ™‚

  28. Riva Treasure says

    April 17, 2017 at 22:11

    This is very helpful! I think it is easy to get carried away and away from your message sometimes. Love and appreciate your tips, thanks for sharing!

  29. Gemma says

    April 17, 2017 at 22:38

    Great tips. I haven’t been blogging for very long so I love reading the various ways people create their posts.

  30. Kristi says

    April 18, 2017 at 03:24

    This is really helpful and I am going to really start thinking more about these points as I write instead of just writing ….I need to be more strategic!

  31. javon says

    April 18, 2017 at 20:54

    Great post, would love to see a pdf checklist to save to my google drive to remember all these points.

  32. Scott says

    April 18, 2017 at 22:38

    Great post Arfa! I like the idea of AIDI. That’s going to stick with me when writing my next post. Thank you for sharing!

  33. Melody Rosa says

    May 3, 2017 at 19:43

    Keyword research and interlinking keeping these two in mind
    http://sheismelrose.net/

  34. Heather says

    May 11, 2017 at 18:42

    Love this article! I’m still new to blogging and struggle with writing so this has given me some clear steps to take on each post. Is there any “rule of thumb” regarding the size of images that are contained within the post? My featured image is generally set to Pinterest standards but I’m not sure if the other images in the post need to be a specific size.

    Love the look of your site, clean, easy to navigate and very classy looking.

  35. Jas says

    June 4, 2017 at 19:04

    I have recently started blogging and I must say this article definitely clears all my doubts and concerns about creating quality posts. Thank you so much!

  36. Arfa Nazeer says

    June 4, 2017 at 20:05

    Thanks, Lola! I’m a fan of lengthy content.

  37. Arfa Nazeer says

    June 4, 2017 at 20:07

    Hi Shelby! I agree. Having a structure helps in readability which is an important factor of a great content.

  38. Arfa Nazeer says

    June 4, 2017 at 20:07

    Thanks, Tegan! Let me know your experience.

  39. Arfa Nazeer says

    June 4, 2017 at 20:08

    I’m glad you found it helpful, Britt.

  40. Arfa Nazeer says

    June 4, 2017 at 20:09

    I appreciate your comment! Absolutely. Content makes a huge difference in SEO, shares and of course engagement.

  41. Arfa Nazeer says

    June 4, 2017 at 20:10

    Thanks, Alee! I’m in love with in-depth guides. They give value to readers and provide great stuff. Yes, it’s good to meet another freelance writer who’s also blogging πŸ™‚

  42. Arfa Nazeer says

    June 4, 2017 at 20:11

    Thanks, Ella! This makes me feel motivated. πŸ™‚

  43. Arfa Nazeer says

    June 4, 2017 at 20:17

    Riva, it happens with everyone. It’s about how much you are committed to your idea of creating content. I’m glad you find these tips helpful.

  44. Arfa Nazeer says

    June 4, 2017 at 20:18

    Thanks, Gemma. Everyone has a different style of creating content and that’s what makes them different.

  45. Arfa Nazeer says

    June 4, 2017 at 20:18

    Yees! Kristie, this is what I wanted to convey in the blog post.

  46. Arfa Nazeer says

    June 4, 2017 at 20:22

    A great reminder! In fact, I have one. You can go over to this post to grab the perfect blog post checklist. http://epife.com/how-to-create-blog-post/

  47. Arfa Nazeer says

    June 4, 2017 at 20:24

    Scott, I love the concept of AIDA. It’s wonderful to add hooks and encourage your readers to stay on the page.

  48. Arfa Nazeer says

    June 4, 2017 at 20:27

    Definitely, two important points. Thanks, Rosa for sharing.

  49. Arfa Nazeer says

    June 4, 2017 at 20:38

    Thanks, Heather! I love your appreciation.

    Certainly, not! But, it’s always a good idea to use images of specific sizes. They go well. In fact, those images look perfect on the screens. There should be one featured image that goes on all the social media sites except Pinterest. Of course, you need to have a specific image for Pinterest. I believe whatever images you insert, try to use the same size all over the blog post. Remember, the images shouldn’t consume all the screen. Hope that helps, Heather πŸ™‚

    Let me know if you’ve other questions.

  50. Arfa Nazeer says

    June 4, 2017 at 20:39

    Thanks, Jas! I’m glad this post came at the right time.

  51. Callousthenics Wings says

    June 13, 2017 at 09:19

    This is such an amazing list of tips! Score on all aspects!

  52. Arfa Nazeer says

    June 15, 2017 at 20:50

    Thankyou!

  53. Dibakar Bala says

    June 8, 2019 at 22:53

    I’m certainly becoming a regular reader of your blog.
    May I ask you something? Which Email Marketing software do you use?
    Your Email Copies are also extremely well crafted. Particularly the subject line “How did it happen?” forced me to open and read it πŸ™‚
    Nailed it !

  54. Anand says

    August 20, 2019 at 18:18

    The post was brief and well researched. I learnt a lot. Now it’s an action time. I am going to start applying these tips. Thank you Arfa !

  55. Arfa Nazeer says

    August 20, 2019 at 20:10

    Thank you, Anand. So glad to help you out. Yes, it’s more about implementing what you learn.

  56. Ibukun Ebenezer says

    August 27, 2022 at 11:32

    You know what Arfa? You are the best!

    I have been looking for a blogging mentor, but I think I have found the best in YOU.

    Thanks for your insightful post as always!

    Meanwhile, I just launched my blog and I would love to be your mentee for real πŸ™πŸ™

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Hey! I'm Arfa - I help passionate bloggers like YOU start and supercharge their own glossy blogging journey and enjoy the flexibility to work from home. With that, I help you master content creation, making money, and build a readership online. While I'm not blogging and taking care of this online business, I usually spend time learning, interacting and coffeeing =)

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